\nThe digital landscape has changed - people are spending \;more \;and more time on \;devices. \;As a result\, access to information has changed! \;
\n\nConsumers \;now consult multiple sources of information online before \;making a purchase \;decision. Over 80% of consumers rely on the internet just to find a \;local \;business. \;This begs the question ? how do you connect in a digital \;age?
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\nLearn about ways to improve your web presence so \;that your organization is visible in locations where potential customers or \;employees are searching for you\, or spending time online. \;
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\nIn this Lunch and Learn we?ll touch on the basic marketing tactics to build your brand\, and then dive deeper into specific tools for \;marketing in a digital age.
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\nThis includes\; Google map location\, website design\, Search \;Engine Optimization\, online reviews\, pay-per-click advertising\, email \;campaigns\, social media\, and how to use free tools such as Google analytics to \;measure and track the effectiveness of these campaigns against your goals.
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\nThis session will be facilitated by Matt Penner \;of Print Studio One/Three-Six North Marketing.
\nhttps://psone.ca/
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\n*Register soon - Registration will be capped at 40 attendees.
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